Main Street Fairmont commissioned Arnett-Muldrow, city planning and marketing consultants, from Greenville, SC to help re-brand Fairmont. Arnett-Muldrow recommended a four district approach (Downtown, Southside, Eastside, and Riverside) to feature the distinct areas represented in MSF's boundaries.
The Pierpont Culinary Academy's future student bistro was presented as a driving force in the Downtown district. Arnett-Muldrow has laid a solid foundation for Maple Creative and Mythology, two consulting firms hired by Pierpont to brand and market the bistro and Cafe District, to build upon.
Follow Fairmont's redesign with these television stories:
WBOY TV:
http://www.wboy.com/story.cfm?func=viewstory&storyid=58927
WDTV TV:
http://www.wdtv.com/news/local/44924117.html
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